PHILIPPINE SELLING MISSION 2011

20 November DOHA, QATAR
Karawan Hall, Gulf Paradise Hotel
9:00 am - 2:00 pm
23 November DUBAI, UNITED ARAB EMIRATES
Ballroom C, Dhow Palace Hotel
9:00 am - 2:00 pm
24 November KUWAIT
Meeting Rooms 3 & 4, Marriot Courtyard Hotel
9:00 am - 1:30 pm

KINGDOM OF SAUDI ARABIA (KSA)

Riyadh

26 November Riyadh Chamber of Commerce and Industry (RCCI)
10:00 am - 1:00 pm
27 November Riyadh Palace Hotel
9:00 am - 1:30 pm

Dammam

28 November Tulip Al-Hamra Hotel
9:00 am - 1:30 pm

Jeddah

30 November Jeddah Chamber of Commerce and Industry
10:00am - 1:30 pm
Ramada Continental Hotel
2:00 pm onwards
01 December Tulip Al-Hamra Hotel
9:00 am - 1:30 pm




Press Releases

Philippines products need more exposure in Kuwaiti market

KUWAIT: The Philippines needs more exposure to a 'highly competitive Kuwaiti market,' said Dr Hani M Al-Mazeedi, Associate Research Scientist at the Kuwait Institute for Scientific Research (KISR). Speaking before the delegation of Filipino business representatives from food sectors, Al-Mazeedi said that the Philippines has a lot more to do when it comes to securing Kuwaiti consumer's trust when it comes to buying products. READ MORE >>

Ensure quality of products, Philippine exporters urged

Philippines Ambassador Crescente R Relacion has urged food manufacturers from his country to upgrade their know-how and technical skills to ensure the highest quality of products at the international level. The ambassador was addressing a 12-member team of food manufacturers and exporters from his country, who are in Doha as part of a visit to the Middle East. READ MORE >>

Philippine food companies keen on M-E market

DOHA QATAR ranks second among the Middle East countries for Philippines export, according to Philippine Ambassador to Qatar HE Crescente Relacion. Speaking at the Philippine Food Selling Mission on Sunday, the envoy said the Philippines was keen on entering Qatari market given the increase in purchasing power of the nationals and the increasing number of Filipinos in Qatar. READ MORE >>




EXPERIENCE PHILIPPINE TEXTURES AND FLAVORS

The Philippines is an amazing tropical country blessed with a wide array of nature's bounty, offering exciting textures and flavors that perfect the taste of the world's finest food. As product of an amalgamated culture that captures diverse historical influences, various flavors abound in Philippine fare—a delectable collection of fruits, vegetables, seafood, and Philippine ethnic sauces that burst with exquisite taste. Philippine food is also a visual feast, a colorful kaleidoscope of textures that are enticingly appetizing. The different textures and flavors of Philippine food is more than just a luscious delight, it is a delicious food adventure that is uniquely Filipino.


  Download Business Matching Form



PHILIPPINE SELLING MISSION: DELIGHTING THE MIDDLE EAST WITH VARIOUS TEXTURES AND FLAVORS

The Selling Mission to the Middle East showcases the different textures and flavors of Philippine food products. Now with more than 300 Halal-certified Filipino companies offering over 5,000 Philippine food products, the Selling Mission brings to the region a wide range of Halal-Certified Philippine food that cater to the Middle East market's discriminating taste, and answers the fast growing demand for high quality Philippine fare as one of the top food export destinations. For three decades now, Filipino food exporters have been continuously delivering the taste of home to Filipinos who live and work in the Middle East. Aside from offering the luscious taste of Filipino food products, the Philippine food industry also adapts to the needs of the Middle Eastern as well as the African markets. Philippine ethnic food and other delicacies have a ready market in the GCC region and are gradually finding their way to the mainstream market. The distinctive taste of Filipino products captivated the Filipino community while Halal-certified food products perfectly suit the Muslim consumers. These reinforce the Philippines as an emerging and reliable source of prime Halal food products in Southeast Asia. With the global Halal-food market now worth $US 632 Billion and the Middle East importing 90% of its food requirements from overseas, the Center for International Trade Expositions and Missions (CITEM) aims to contribute US$ 10M Philippine food exports to the Gulf Cooperation Council (GCC) states and the Middle East and North African (MENA) regions in 2011, with the selling mission as a springboard to further strengthen trade relations.

The Philippine Selling Mission is a joint project of the Center for International Trade Expositions and Missions (CITEM), an attached agency of the Philippine Department of Trade and Industry (DTI), the Department of Agriculture-Agribusiness and Marketing Assistance Service (DA-AMAS), and Foreign Trade Service Corps (FTSC) in the Middle East.


EXHIBITORS

AGRINURTURE, INC.

Starting out as a trader of post-harvest agricultural machineries in 1997, Agrinurture, Inc. (ANI) later expanded its business to various agro-commercial markets, eventually becoming one of the Philippines' top fresh mango exporters. ANI now also services leading retail and key institutional accounts in the country and foreign markets through the operational integration of the company's four major divisions: Farming, Production, Distribution, and Retail & Franchise.

Product Lines: Processed canned juice (Mango & Coconut), Fresh Mango, Cavendish Banana, Golden Pineapple, Fresh Vegetables, Fruit Purees (Frozen & Sweetened), Frozen Vegetables, Coconut Products, and Banana Chips

Office Address: U-A 30/F Washington Tower Asia World Complex Marina Bay, E. Aguinaldo Blvd., Paranaque City 1703, Philippines
Telephone: +632 8793256
Fax: +632 8793215
URL: www.ani.com.ph
E-mail: lizaguinto@yahoo.com, liza.guinto@ani.com.ph
Contact: Eliza Guinto, Export Manager


FISHERFARMS INC.


Fisherfarms, Inc. (FFI) is one of the leading aquaculture food processors in the Philippines. It prides itself as a pioneer innovator in aquaculture product processing, supplying a wide range of premium quality fresh, frozen, and value added aquaculture products to various clientele and institutions.

Product Lines: Fresh Frozen Fish (Milkfish, Tilapia, Pomfret), Value-Added Milkfish Products (deboned, smoked, marinated), Delis (All Natural Line of Sausages, Luncheon Fish, Fish Hungarian Sausage, Frankfurters, Sausage, Nuggets, Patties)

Office Address: Unit 1610, West Tower, Philippines Stock Exchange Building, Ortigas, Pasig, Philippines
Telephone: +632. 623.3192
URL: www.fisherfarms.ph
E-mail: sales@philippinegrocers.com
Contact: Katrina Kay Bulaong


Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Islamic Da'wah Council of the Philippines (IDCP)
Environmental Clearance
Good Manufacturing Practice (GMP)
Sanitation Standard Operating Procedures (SSOP)
European Union (EU)


FOODSPHERE, INC.


Foodsphere is a premiere food manufacturing company in the Philippines known for its frozen meat product brands. The company continuously provides total satisfaction to consumers through product development, manufacturing, and marketing of high quality nutritious food products at reasonable prices.

Product Lines: San Marino Canned Tuna, CDO Processed Frozen & Canned Meat Products

Office Address: 560 West Service Road, Paso de Blas, Valenzuela City 1442, Philippines
Telephone: +632 294-1111 loc 230
Fax: +632. 294 1016
URL: www.cdo.com.ph
E-mail: Iyya.ramos@cdo.com.ph
Contact: Iyya C. Ramos, Export Sales Specialist

Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Ulama Conference of the Philippines, Inc. (UCOP)
Good Manufacturing Practice (GMP)

Awards:
Best Improved Supplier Award (2004), 3rd Asia Franchise Awards given by Yum!
Restaurants International (YRI)
Outstanding Corned Beef Maker, 15th Annual National Consumers Awards (ANCA),given by the Consumers Union of the Philippines (CUP)
The Hall of Fame Award, 14th Annual National Consumers Awards given by the Consumers Union of the Philippines
Best Meat Processing Plant (1999, 2000 & 2001), given by the Philippine Department of Agriculture through the National Meat Inspection Commission


HERBANEXT LABORATORIES, INC.


Herbanext Laboratories Inc. is known for its herbal supplements and health foods in the Philippines. Since it was established in 2001, the company has grown into a fully-integrated herbal company which sources its raw materials from its own farm, processes them in its own laboratory, and markets the finished product through its own marketing arm. Its products are carried in major drugstores in the Philippines under the brand name Daily Apple. Herbanext is the first laboratory to be GMP certified by the Philippine Food and Drug Administration and Halal-certified by the Islamic Da'wah Institute in Western Visayas.

Product Lines: Daily Apple Brand of Healthy Snack Foods, Herbal Teas, Herbal Supplements, Herbal Sweeteners, Powdered Juices, Herbal Extracts, and Roselle (Hibiscus) Products

Office Address: #8 DC Bldg, Magsaysay St., Bacolod City, Negros Occidental 6100, Philippines
Phone: (+63 34) 4322234
Mobile: +63 917 3003291
Fax: (+63 34) 4330177
URL: www.herbanext.com, www.dailyapplestore.com
Email: info@herbanext.com, rubyccruz@gmail.com
Contact Person: Ruby C. Cruz, Director for Marketing

Certifications:
Halal - Islamic Da'wah Council of the Philippines (IDCP)
Good Manufacturing Practice (GMP)

Awards:
2nd Place, IFEX Trendy Award 2011, given at IFEX 2011
Model Entrepreneur Award 2011, given at the Regional Conference of the Philippine Chamber of Commerce & Industry


LUZON TROPICAL FRUITS INC.


Luzon Tropical Fruits (LTF) was established in 1998 to carry naturally grown fruits which are meticulously selected from farmlands in Luzon and Mindanao. LTF manufactures only premium quality products that follow the most stringent quality control standards delivering only the finest Philippine fruit products that meet the most discriminating taste .

Product Lines: Natural Fruit Juices in PET bottles and cups, Mango Puree, Natural Green Tea in PET bottles, Dried Mangoes, Pineapples and Papaya, and Fresh Saba Bananas

Office Address: 1557 Stonehill Drive Meycauayan, Bulacan, Philippines
Telephone: (+63 2) 869.0534 / 975.0195
Fax: (+63 2) 869. 0532
E-mail: luzontropical@yahoo.com
Contact Person: Ms. Jocelyn Tago Mallari, President

Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Islamic Da'wah Council of the Philippines (IDCP)
Kosher


MONDE NISSIN CORPORATION


With a track record of almost 29 years in the production of quality biscuits and noodle brands, Monde Nissin Corporation has evolved into one of the country's premier food companies and has consistently been recognized as one of the Philippines' Top 100 Companies since the year 2000.

Product Lines: Lucky Me Brand Instant Noodles and Biscuits

Office Address: 22F 6750 Office Tower, Ayala Avenue, Makati City, Philippines
Telephone:  +632 754.8162 / 812 3394
Fax: +632 752 7144 / 810 9207
URL: www.mondenissin.com
E-mail: mesantos@mondenissin.com
Contact Person: Mark Erwin G. Santos, International Business Development Specialist

Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Islamic Da'wah Council of the Philippines (IDCP)
International Organization for Standardization (ISO)

Awards:
Five-time Consumer Union of the Philippines Awardee as "Best Biscuit Manufacturer of the Philippines"
2006 Golden Shell Awards for Manufacturing and Marketing Excellence


NATURE'S TROPICAL DELIGHT


Product Lines: Banana Chips, Sweet Potato Chips, Young Dried, Coconut Chips, Fruit Vinegar, Sweet Pickled Products

Office Address: Suite 802, Bayview International Tower III, Paranaque City, Philippines
Telephone: +632 556 6320
Mobile: +63 9394898826
Email: Marylou_fernando@yahoo.com
Contact: Ms Marylou Hontiveros-Fernando, President – CEO


PHILIPPINE GROCERS FOOD EXPORTS, INC.


Philippine Grocers Food Exports Inc. is an Indian-owned Philippine-based company that has been supplying food and cosmetics in North America, Europe and Middle East markets since 1991.

Product Lines: Barrio Fiesta and Assorted Food Items, Belo Essentials and other Non-Food Items

Office Address: 401 F. Legaspi St. Maybunga, Pasig City, Philippines
Telephone: +632 642. 4653
Fax: + 643. 7995
URL: www.philippinegrocers.com
E-mail: sales@philippinegrocers.com
Contact Person: Arun R. Mirpuri President

Certifications of Barrio Fiesta Products:
Hazard Analysis Critical Control Point (HACCP)
Halal - Islamic Da'wah Council of the Philippines (IDCP)


PIXCEL TRANSGLOBAL FOODS, INC. (Formerly Florence Food)


Product Lines: Preserves, Condiments, Dried Fish and Frozen Products

Office Address: Rm. 514 5/F, West Tower, PSE Center Ortigas Center, Pasig City, Philippines
Telephone: + 632 706.1151
Fax: + 632 706.1155
URL: www.pinoysupermart.com.ph
E-mail: ric.blanca@info.com.ph, ricblanca50@yahoo.com
Contact Person: Ricardo Blanca, Export Director

Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Islamic Da'wah Council of the Philippines (IDCP)
European Union (EU)


Q-PHIL PRODUCTS INTERNATIONAL


Product Lines: Fiesta Pinoy/Longlife Brand Noodles, Bottled Sweet Preserves, Sauces and Condiments, Native Delicacies, Pacific Best Marine Products (Dried/Fresh Frozen

Office Address: # 3A Hilltop Street, Horseshoe Village, Quezon City, Philippines
Telephone:  +632 725.8752/+632. 6685698
Mobile: + 63 9178543476
Fax: +632 725.6584
URL: www.qphil.com
E-mail: blesong@msn.com, qphilprods@hotmail.com
Contact Person: Blesila Ongchuan, Managing Director

Certifications:
Halal - Ulama Conference of the Philippines


REPUBLIC BISCUITS CORPORATION (Rebisco)


One of the pioneers in the Philippine biscuit industry, Rebisco is also known as a leader in the consumer goods industry, providing the market not only high quality biscuits but also a wide variety of snack food and confectionery. It takes pride in its extensive distribution network, updated market research, constant technology upgrading and continuous product development. To cater to a wider range of markets, Rebisco has expanded its market by putting up other snack food companies such as JBC Food Corporation, Suncrest Foods Inc., Multirich Food Corporation, Pinnacle Foods Inc., and SPI Corporation.

Product Lines: Biscuits, Confectionery Products, Wafers, Candies, Nuts & Seeds, Chips and Curls

Office Address: 38F Joy-Nostalg Center, 17 ADB Avenue, Ortigas Center, Pasig City, Philippines
Telephone: +632 706 1010 loc 183
Mobile: +63 915 2896499
Fax: +632 706 6061
URL: www.rebisco.com.ph
E-mail: export@rebisco.com.ph
Contact Person: Anyline P. Moreno, AVP for Export

Certifications:
Halal – (KIICI)


SAGREX FOODS INCORPORATED


Established in 2005, Sagrex Foods, Inc. is an agri-based company that focuses its business in processing and exporting high quality food products made from Fresh Philippine Native (Saba) Bananas. Committed to support native banana growers in the Philippines and introducing innovative products that passed very strict quality control and process, Sagrex Foods pioneered the processing of Philippine Native Bananas through the use of a state of the art quick freezing technology.

Product Line: Microwavable (frozen) Saba or Cardaba Bananas

Office Address: G-43 South Star Plaza, Pres. Osmeña Highway, Bangkal, Makati City, Philippines
Telephone: +6328896576
Fax: +632 8402393
URL: www.sagrexfoods.com
E-mail: inquiry@sagrexfoods.com or csmaranon@yahoo.com
Contact Person: Maria Cristina S. Maranon, Marketing Manager

Certifications:
Hazard Analysis Critical Control Point (HACCP)
Halal - Ulama Conference of the Philippines, Inc. (UCOP)

SUCREX MARKETING CORPORATION


Product Line: Fresh Mango

Telephone: +6328950550
Mobile No. + 63 917-8288249
Email: sucrexcorp@yahoo.com or mpsavillo@yahoo.com
Contact Person: Atty. Peter Paul Savillo, Vice-President


ORGANIZERS

The Center for International Trade Expositions and Missions (CITEM) is the export promotions arm of the Philippine Department of Trade and Industry (DTI). CITEM is committed to creating and nurturing a pool of globally competitive exporters and manufacturers. CITEM's programs are geared towards small and medium scale manufacturers who need marketing and promotional assistance to make them product-ready and market-ready.

Golden Shell Pavilion, Roxas Boulevard corner Gil Puyat Avenue, Pasay City, Philippines
Telephone: +632 831 1282/551 8707/831 2201-09 loc. 204 or 238
Fax: +632 832 3965 or 834 0177 & 78
E-mail: agrimarine@citem.com.ph, citem.agrimarine@gmail.com
URL: www.citem.com.ph or www.ifexphilippines/sellingmission2011



The Department Of Agriculture-Agribusiness Marketing Assistance Service (DA-AMAS) plays a critical role in the implementation of the Agriculture and Fisheries Modernization Act (AFMA) of 1997. The Act was created to spur productivity in the agriculture and fisheries sectors by making them more profitable and globally competitive. With the advent of the AFMA, DA-AMAS facilitates the promotion and assistance of agribusiness investment and assistance to the agribusiness concerns of small and medium enterprises (SMEs) development in the urban and rural areas.
DA Building, Elliptical Road 1101 Diliman, Quezon City, Philippines
Telephone: +632 9202216
Fax: +632 9266434
E-mail: amas_da@da.gov.ph or l_gazmin@da.gov.ph
URL: www.da.gov.ph

 

KEY CONTACTS IN THE MIDDLE EAST

FOREIGN TRADE SERVICE CORPS (FTSC)

KINGDOM OF SAUDI ARABIA (KSA)


Philippine Trade and Investment Center

Paisal D. Abdullah
Senior Trade Representative

Evangeline Malli-Pungutan
Shahani A. Andog
Trade Assistants

Consulate General of the Philippines
Umm Al-Kura Street, Al Rehab District, Jeddah
Kingdom of Saudi Arabia
(Mailing Address: P.O. Box 4974 Jeddah 21412 Kingdom of Saudi Arabia) Phone :+966.2.2832876
Fax : +966.2.2832648
E-mail : jackpot51kl@yahoo.com, vmp_pticjed@yahoo.com
Skype: ptic-jeddah1
Coverage: Saudi Arabia, Bahrain, Oman

ABU DHABI, UNITED ARAB EMIRATES (UAE)


Philippine Trade & Investment Center

Jose Ma. Dinsay
Commercial Attaché

Philippine Trade & Investment Center
Embassy of the Philippines 2nd Floor Philippine Embassy Villa No. 8, Street No. 8 Sector 94 Zone 2 Al Bateen
Abu Dhabi, United Arab Emirates
Mailing Address:  P.O. Box 3215 Abu Dhabi, United Arab Emirates
Phone: +97.12.6415922 / 6415944
Fax: +97.12.6412559
E-mail : jojie.dinsay@gmail.com, comatuae@eim.ae
Coverage:  United Arab Emirates, Qatar

DUBAI, UNITED ARAB EMIRATES (UAE)


Philippine Trade & Investment Center

Jose Ma. S. Dinsay
Commercial Attaché

Ruby Lynn Suarez
Trade Assistant

Philippine Trade and Investment Center in Dubai
Room 3712, 37th Floor, Churchill Executive Tower, Business Bay, Dubai
P.O. Box 14066 Dubai
United Arab Emirates
Tel no.:714-4504252
Fax no.:9714-4504232
Email:comatdxb@eim.ae

DUBAI CONSULATE GENERAL OF THE PHILIPPINES

Department of Agriculture



Gil B. Herico
Agricultural Attaché

Consulate General of the Philippines
Churchill Executive Tower, Business Bay,  Dubai
P.O. Box 14066 Dubai
United Arab Emirates
UAE Mobile No. +9714 220 71 03
Kuwait Mobile No. +965-55781268
KKA Mobile: +966 561465588
Fax No.: +9714-220 78 00
EMAIL: gbherico@gmail.com / daagriattdxb@gmail.com

KUWAIT CITY, STATE OF KUWAIT


Philippine Trade & Investment Center

Jose Ma. S. Dinsay
Commercial Attaché

Arra Racil F. Amatong
Trade Assistant

The Philippine Trade and Investment Center - Kuwait
(The Economic Affairs Section of the Embassy of the Philippines)
Embassy of the Philippines State of Kuwait
Area 7, No. 103, Villa 503, Jabriya, Kuwait
Telephone No.: (+965) 2534-9099 and(+965) 2534-5762
Mobile: (+965) 600 089 48
Email: ptic.kuwait@yahoo.com

PHILIPPINE EMBASSIES/CONSULATE OFFICES

EMBASSY OF THE PHILIPPINES, RIYADH, KSA


H.E. Ezzedin H. Tago
Ambassador Extraordinary and Plenipotentiary

Embassy of the Philippines, Riyadh
D3 Collector Road C, Diplomatic Quarter,P.O. Box 94366, Riyadh 11693 KINGDOM OF SAUDI ARABIA
Tel. Nos.(+9661) 482-3615 (+9661) 482-3615, 482-0507,
482-1801, 482-3816, 482-4354,488-0835, 482-0474, 480-3662
Fax No. (+9661) 488-3945 / 482-1856
Email: riyadh.pe@dfa.gov.ph; filembry@sbm.net.sa
Website: www.philembassy-riyadh.org

PHILIPPINES CONSULATE GENERAL JEDDAH, KSA


H.E. Uriel Norman R. Garibay
Consul General

Embassy of the Philippines, Jeddah
Ummul Qurah StreetRehab District
Jeddah, Kingdom of Saudi Arabia
Tel. No. (+9662) 669-6303 667-0925
Fax No. (+9662) 669-6797
Duty Officer: (+966) 515016318
Email: jeddah.pcg@dfa.gov.ph; pc.jeddah@gmail.com; philcongen@pcgjeddah.com
Website: www.pcgjeddah.com

EMBASSY OF THE PHILIPPINES, QATAR


H.E. Crescente  R. Relacion
Ambassador Extraordinary and Plenipotentiary

Embassy of the Philippines, Qatar
Villa # 7 A1 Eithar Street Saha 2, West Bay Area
P.O. Box 24900 Doha, Qatar
Tel no.: (+974) 44831585/ (+974) 44836871
Telefax: (+974) 44831595
E-mail: dohape@qatar.net.qa

EMBASSY OF THE PHILIPPINES, KUWAIT


H.E. Shulan O. Primavera
Ambassador Extraordinary and Plenipotentiary

Embassy of the Philippines, Kuwait
Area 7, Street 103, Villa No. 503 Jabriya, Kuwait
P.O. Box 26288 Safat 13123, State of Kuwait Tel. Nos. (+965) 534-9099 (+965) 534-9099; 534 5762
Email: kuwait.pe@dfa.gov.ph; kuwaitpe@philembassykuwait.gov.kw

EMBASSY OF THE PHILIPPINES, ABU DHABI


H.E. Grace R. Princesa
Ambassador Extraordinary and Plenipotentiary

Embassy of the Philippines, Abu Dhabi
Villa No. 8 Street No. 8, Sector 94, Zone 2
Al Bateen, Abu Dhabi, UAE, P.O. Box 3215
Tel. Nos. (+9712) 639-0006 (+9712) 639-0006
Ambassador's Direct line:(+9712) 639-0007
Fax No. (+9712) 639-0002
Email: abudhabi.pe@dfa.gov.ph; auhpe@philembassy.ae
website: www.philembassy.ae

PHILIPPINE CONSULATE GENERAL, DUBAI


Hon. Benito B. Valeriano
Consul General
No. 35 Beirut St., Ext. No. 2, Villa No. 48
Al Qusais Area 3, P.O. Box 94778Dubai, United Arab Emirates
Tel. No. (+9714) 2207100Fax No. (+9714) 2207800
Mobile: (+971) 50 654-4047
Email:  dubai.pcg@dfa.gov.ph;pcgdxb@pcgdubai.ae